TheRealCannaBus is a High-Tech Dispensary on Wheels – mg Magazine Cannabis News

BOWLING GREEN, Ky., and LOS ANGELESTheRealCannaBus, Enlighten’s high-tech dispensary on wheels, will make its way across the United States this fall as part of a campaign to demystify and destigmatize legal cannabis.

Built on a Freightliner chassis, the bus’s 42-foot length and width of 8.5 feet to 13 feet (depending on whether its slide-out sides are extended) make it about the size of a big-city fire truck. Luxurious interior features include a snakeskin glitter floor, pickled oak walls, a grass wall, custom leather sofa, and hexagonal wall shelves that hide custom stools. A powerful stereo system, custom digital signage, and LED light walls delight the senses while an awe-inspiring air filtration system completely removes all traces of cannabis smoke. Fully functional, the dispensary incorporates digital menus, point-of-sale system, and a video network powered by Enlighten’s end-to-end omnichannel marketing platform. The only thing missing is products, which can be added by retailers, distributors, and brands that invite TheRealCannaBus to partner with them for special experiential activations.

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Enlighten spent about $250,000 and six months planning and building the purple behemoth, which will make its debut September 22 and 23 at Hall of Flowers in Santa Rosa, California. While

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