California is about to get another cannabis company. On Monday, American rapper, singer, actor, television star, and entrepreneur William Raymond Norwood Jr., better known by his professional monicker Ray J, announced his $5 million investment in William Ray LA. William Ray LA, Ray J’s new recreational cannabis business, has been in the works for a year. But it will finally become official this week, Ray J told followers on Instagram. Details about the operation are still emerging, but we know William Ray LA already has an indoor grow facility, an expert team, and plans to launch with self-branded preroll joints.
Ray J Will Kick off Weed Brand with “Ray Jay” Pre-Rolls
With a rap name like Ray J, how do you not go into the weed business? Ray J probably feels likewise, considering his plans for a product launch named after him. According to reports, the first products William Ray LA will roll out are pre-rolled “Ray Jay’s” joints.
Ray Jay’s prerolls will come in either indica or sativa varieties. In a video posted online Monday, those plants were on full display as Ray J said he was “honored and happy to be here,” in California’s cannabis industry.